Excellent article Antonio!!
Fantastic read. I have very high hopes for Amazon. My thesis is, that it will take 2023 for all the capex overinvestment to unravel and for margins to come back up. From that point on, AMZN will have a healthy Ecommerce business with the third largest advertising network in the world and the largest cloud business. There is simply no other large cap company, expect maybe for Tesla, that has such a large growth opportunity. For Amazon it all comes down to where the margins will end up.
This is the cost year for Amazon, at least in fulfillment. Fulfillment centers and transportation is very focused on efficiency now that they are not saturated with huge volumes. At least in EU.
Good job mate! I agree with everything you’ve said!